Within the first couple of weeks,we had made enough sales on our training courses to pay for the campaign for the next 4 months
I decided to approach this company after reading a series of e-books written by their company director. I understand the concept of PPC advertising but simply do not have the time to do it effectively and so I decided that I would contact them to see what they could do for us.
We are in a specialized industry and I was a little doubtful that they would be able to assist as often without knowledge of the industry itself. I assumed it would be difficult to manage our advertising effectively.
Cristiana Herrera is great and has the patience of a saint (as I can be very demanding when I am paying for a service). She took the time to listen to what we wanted and understand our business. She explained the process of billing and it is all completely transparent. She walked me through the campaign that she had put together and was receptive of things that I had to say and understood what I had to say about certain ‘Americanisms’ that had been included in the campaign and they were changed immediately.
Within the first couple of weeks we had 4 x as many visitors to our website which was great but more importantly we had made enough sales on our training courses to pay for the campaign for the next 4 months.
We get weekly reports and I know that Cristiana is always on the end of the phone or on email if I want to ask anything and when we launched a new product we simply arranged a meeting and a new campaign was created with no additional charge and launched in a short space of time.
We love the fact that there is no contract, we love the fact that we can see (through access to the AdWords account) how much we are spending – and given this is paid directly to Google it means that there is complete transparency with regards to cost.
If you are looking for an Adwords agency I would recommend WSM.