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Providing Partners with Top-Quality
PPC Campaigns

The Furniture Marketing Group is a buying group made up of independent retail furniture dealers throughout North America. After deciding to expand their member’s digital marketing benefits, Michael Herschel IV, FMG Marketing Coordinator, contacted White Shark Media to provide our White Label PPC management services.

Partnership Goals

To increase FMG’s digital division portfolio
To decrease all accounts’ CPC by 40%

Partnership Strategy

FMG counts with all the benefits of our Partner Program
Certified PPC
Experts
Dashboards &
Reporting Platform
Partner
Portal
Account Growth
Recommendations
White Label Proposals,
Audits & Pitch Support
Sales Enablement
Tools & Resources
Latest PPC
automation
Call Tracking
Tools

Let’s Explore a Partnership

PPC Strategy

For the accounts below, our digital marketing strategy focused on running search campaigns on specific hours while targeting long-tailed keywords to maximize the efficiency of the budget. These search campaigns included tightly-themed ad groups and landing pages.

FMG Member #1

After showing positive results, our monthly budget increased from $5k to $ 50k. Since then, we expanded our campaigns to YouTube, Google Display, and Google Remarketing Ads for display and search, to generate brand awareness.
CPC
decreased by

42.16%

Conversion
increased by

382.07%

CPA
decreased by

83.12%

FMG Member #2

Now that the client has seen the benefits of a well managed Google Ads account, they are planning to increase their initial budget of $5k to $30k, after which we will be able to start managing campaigns to advertise all of their product portfolios.
CPC
decreased by

26.59%

Conversion
increased by

33.41%

CPA
decreased by

33.16%

Partnership Results

As a result of our partnership efforts, we added some new accounts. In addition, our digital marketing strategy has helped us to achieve the following average results in all the accounts we manage.

CPC decreased by

73.88

Conversions increased by

1539%

CPA decreased by

41%

Your All-in-One Integrated White Label PPC Solution

Our Agency Partners get everything included to service their clients and grow their portfolio in the most efficient way. We have also done the homework on tools and software so that you don’t have to.