Bing Places enables local business owners to add their listing to Bing Maps. For many businesses that don’t require a website, this is a great option to have …
How to Keep ‘Em: Customer Retention Strategies
Though many don’t realize it, keeping existing clients happy (aka customer retention) is essential for any business. Building customer loyalty is critical to keeping your business afloat, considering …
Leveraging Microsoft Data to Understand Customer Behavior
Nowadays, we’re more aware that what gets people to purchase isn’t always about the quality of the product but the buying experience as a whole. These personalized interactions …
Microsoft Blueprint For Promotional Campaigns: Achieve Valentine’s Day Success
Based on historical data, search engine trends, and marketplace competition, we’ve gathered insights to help you understand the impact of each of these for your Valentine’s Day Promotional …
Figuring Out Your Google Ads Campaign Goals
A specific goal will reveal the steps required to get you from point A to point B. Believe it or not, this is no different from how you …
The Secret to Sales: Objections Are Opportunities
How great your agency’s salespeople are will be measured by how many deals they close despite sales objections. People who are gifted in sales understand that there’s no …
LinkedIn Profile Targeting: The Feature You’ve Been Waiting For
Tailoring your ads to specific audiences has taken a whole new meaning with Microsoft Advertising’s LinkedIn profile targeting.
3 Benefits of White Label PPC
If you’ve been thinking about white label services, read on to learn more about how it can impact your client portfolios this year.
Everyone Needs a Sidekick: White Shark Media Can Be Yours
Partners and sidekicks have always been a critical element to getting a job done. If you are great at bringing in business and managing client relations, that’s what …
Reporting: Better Than It’s Ever Been
Eager to get our goals in for the year, we approached reporting with one question in mind, “How can we make it better than it’s ever been?” Below …
