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How Dentists Can Stay Competitive in the PPC World
To run your dental practice successfully, you have to think about business operations, in addition to consistently delivering quality service to create loyal patients.
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2018: The Year of Machine Learning and Automation
With the increased volume of data and lower prices in data storage and management, industry leaders have invested in machine learning, to understand customers and create new opportunities …
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The Perfect Recipe when Setting up Google AdWords and Bing Campaigns
There is no fixed secret sauce for creating PPC Campaigns. However, there are definitely “rules of thumb” you should follow in order to have the right basic structure …
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Why Choosing an Agency to Manage Your Campaigns Can Have High Returns
Most people that tackle online advertising with no background in AdWords tend to fail, not because it’s rocket science, but because the time invested in the campaign is …
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5 Ways To Boost Profits in your PPC Campaigns Immediately
While the most substantial way to increase your campaign’s ROI still involves long-term planning and thousands of micro-wins, its level of success greatly relies on whether or not …
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America’s Next Top AdWords Champion: White Shark Media Invited to Exclusive Google Event
On November 6-7, a team from White Shark Media attended America’s Next Top AdWords Champion, an invite-only event hosted by Google.
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Why Poor Tracking Is Your Biggest Problem in Landing Conversion
Poor tracking is the death of any digital marketing campaign before it even begins.
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White Shark Media Makes Inc. 5000 Fastest Growing Companies List for Third Consecutive Year
White Shark Media is proud to announce that we made Inc. Magazine’s list of top 5000 fastest growing companies in America for third consecutive year.
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Why Your PPC Strategy Might Be Hurting You on Mobile
When it comes to PPC, mobile is one of the most important factors to consider.
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