By the Black Friday and Cyber Monday period, shoppers have already completed 42% of their holiday shopping. Therefore, setting up an effective strategy in advance is crucial to …
Google is upping their game once again by launching expanded text ads on steroids, that allows you to increase your real estate on the search page even more …
While the most substantial way to increase your campaign’s ROI still involves long-term planning and thousands of micro-wins, its level of success greatly relies on whether or not …
Not only are they easy to set up, you’re able to show ads to high-intent users who are already in the App Store looking to download.
The New Way To Count Conversions In AdWords: Converted Clicks, Conversions And View Through ConversionsGoogle Ads
Google not only changed the names for conversion columns in AdWords, but they also changed the way we count them.
A paid search campaign left without regular interventions is akin to trusting your investments to a broker who’s not bounded by regulations.
Ad extensions have proven to be an easy and effective method to increase performance with relatively little effort.
Check out these 22 awesome Google AdWords facts and stats.