Lead Generation PPC Solutions

  • End-goal based strategy targeting the ideal audience throughout the buying cycle
  • 360-degree tracking of phone calls, contact forms, as well as micro-conversions.
  • Work with an expert in your industry committed to beating your competition.
  • Create advertising synergy with Google Local Service & Waze Ads.

Lead Generation PPC Solutions

  • End-goal based strategy targeting the ideal audience throughout the buying cycle
  • 360-degree tracking of phone calls, contact forms, as well as micro-conversions.
  • Work with an expert in your industry committed to beating your competition.
  • Create advertising synergy with Google Local Service & Waze Ads.

Lead Generation Specialists

Each client is assigned a industry specialized team, who are certified Google and Bing Ads professionals with a proven track-record in driving the right combination of volume and quality leads.

Our teams have been organized around vertical knowledge and experience. So if you are a lawyer you will be assigned to the legal PPC team and a specialist in your practice area.

This also applies to some of other top verticals such as cosmetic surgery, dentistry, home services & contractors, automotive dealers, among many others.

Market Research & Data Analysis

  • Detailed research process to gain insights into your industry, trends and the buying process of your potential clients.
  • Assessment of any previous campaign & traffic data via Google/Bing Ads & Analytics.
  • Competitor research to determine the most successful call to actions, unique selling propositions and overall marketing strategy.

Foundational Structure & Setup

  • Google & Bing accounts and campaigns are created following best practices and intel from market research.
  • Conversion tracking & Analytics installed and tested to guarantee we are tracking form submissions, and phone calls through dynamic call tracking.
  • Multiple networks leveraged and different campaign types created to ensure success and increase our chances of capturing potential customers and leads.
  • Conversion rate
    increased by 115%
  • Cost per conversion
    decreased by 21%
  • Cost per acquisition
    decreased by 79%
  • Leads increased by 250%

Development & Proof of Concept

  • Build brand awareness & capture prospective customers at the initial stages of their buying journey.
  • Ensure different stages of the buying journey are covered with right combination of campaign types, networks, and attribution modeling.
  • Carefully monitor performing keywords and bidding to ensure the highest volume of quality leads are captured at the lowest possible cost.

Quality over Quantity

  • Analyze incoming leads to weed-out low quality traffic and spam.
  • Adjust setup on networks and campaigns accordingly.
  • Focus on audiences, market share, Auction Insights, and trends.

Our Pricing

Min. Budget

$2K

Min. Setup Fee*

10%
or
$500Min

Management Fee*

20%

of 1st $3k Budget. +10% on Budget above $3k

or
$400Min

*Whichever is greater.

Enter Monthly Budget to Calculate Your Price

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What’s Included

RESEARCH & SETUP

  • Industry Deep-Dives
  • Competitor Analysis
  • Budget Recommendations
  • Consumer Insights & Keyword Research
  • Web Page Analysis & Recommendations

NETWORKS, CAMPAIGNS & LANGUAGES

  • Google and Bing
  • Search Expanded Ads
  • Dynamic Search Ads
  • Remarketing
  • Local Service Ads
  • Waze Ads
  • English & Spanish

PERFORMANCE TRACKING

  • User Behavior
  • Purchases
  • Calls (Keyword Level)
  • Leads

OPTIMIZATION

  • Intelligent Budget Pacing
  • Keyword Expansion & Optimization
  • Quality Score Management
  • Performance-Based Bid Management
  • Ad Copy A/B Testing

REPORTING & MONITORING

  • Weekly Account Snapshots
  • Automated Performance Alerts
  • Professionally Built Monthly Reports
  • Detailed Work Reports

Talk to a Lead Generation Specialist