Terms and Conditions

BY SIGNING UP, MAKING THE FIRST PAYMENT AS PART OF THE ORDERING PROCESS THAT REFERS TO THIS AGREEMENT, YOU AGREE TO THE FOLLOWING TERMS AND CONDITIONS (THE “AGREEMENT”) GOVERNING YOUR USE OF WHITE SHARK MEDIA’S ONLINE SERVICES, INCLUDING BUT NOT LIMITED TO THE USE OF SOFTWARE COMPONENTS ON A HOSTED BASIS AND ASSOCIATED SUPPORT OPTIONS (COLLECTIVELY, THE “SERVICE”). IF YOU ARE ENTERING INTO THIS AGREEMENT ON BEHALF OF A COMPANY OR OTHER LEGAL ENTITY, YOU REPRESENT THAT YOU HAVE THE AUTHORITY TO BIND SUCH ENTITY TO THESE TERMS AND CONDITIONS, IN WHICH CASE THE TERMS “YOU” OR “YOUR” SHALL REFER TO SUCH ENTITY. IF YOU DO NOT HAVE SUCH AUTHORITY, OR IF YOU DO NOT AGREE WITH THESE TERMS AND CONDITIONS, YOU MAY NOT USE THE SERVICE.

Subject to the terms of this Agreement, White Shark Media will provide you with use of the Service, including a browser interface and data encryption, transmission, access and storage. Your registration for, and/or use of, the Service shall be deemed to be your agreement to abide by this Agreement including any materials available on the White Shark Media website incorporated by reference herein, including but not limited to Whiteshark’s privacy and security policies. For reference, a Definitions section is included at the end of this Agreement. White Shark Media offers multiple services with products within. This Agreement governs all products and services offered by White Shark Media.

1. Privacy & Security; Disclosure

White Shark Media’s privacy and security policies may be viewed online on the White Shark Media website (the “Site”). White Shark Media reserves the right to modify its privacy and security policies in its reasonable discretion from time to time. Non-White Shark Media clients who receive communications may “opt out” of receiving future marketing and other communications from White Shark Media. White Shark Media clients and partners will not have the option of opting out unless they terminate their account with White Shark Media in accordance with the terms of this Agreement. White Shark Media reserves the right to disclose who its clients and partners are, including disclosure on the Site and in its marketing materials.

2. License Grant & Restrictions

White Shark Media hereby grants you a non-exclusive, non-transferable, limited, revocable, worldwide right to use the Service during the License Term, solely for your own internal business purposes, subject to the terms and conditions of this Agreement. In the event that your online ordering process or your Order Confirmation provided for a specific number of Users, your license to use the Service is limited to the specified number of Users. All rights not expressly granted to you are reserved by White Shark Media and its licensors. You may not access the Service for purposes of monitoring its availability, performance or functionality, or for any other benchmarking, reverse engineering, or other competitive purposes. You shall not (i) license, sublicense, sell, resell, transfer, assign, distribute or otherwise commercially exploit or make available to any third party the Service, White Shark Media Technology or the White Shark Media Content in any way; (ii) modify or make derivative works based upon the Service, White Shark Media Technology or the White Shark Media Content; (iii) embed the Service as a “iframe” or “frame” from within another application; or (iv) reverse engineer or access the Service in order to (a) build a competitive product or service, (b) build a product using ideas, features, functions or graphics that are similar to those related to the Service, or (c) copy any ideas, features, functions or graphics of the Service. The Service cannot be shared or used by more than one individual unless (and solely to the extent that) the Order Confirmation allows for sharing within your internal organization. Sharing of the Service outside your organization is never allowed. The proper assignment of username and passwords for the Service and adherence to all terms of this Agreement and Order Confirmation are your sole responsibility. You are responsible for maintaining the confidentiality of your usernames, passwords and accounts. Usernames and passwords may not be shared by more than one individual, and may not be transferred from one individual to another unless the original User no longer requires, and is no longer permitted, access to the Service. You may use the Service only for your internal business purposes and shall not: (i) send or store material containing software viruses, worms, Trojan horses or other harmful computer code, files, scripts, agents or programs; (ii) interfere with or disrupt the integrity or performance of the Service or the data contained therein, or White Shark Media’s sites, servers or networks; (iii) attempt to gain unauthorized access to the Service or its related systems or networks; or (iv) take any action that imposes an unreasonably or disproportionately large load on White Shark Media’s infrastructure. White Shark Media shall be entitled to adjust the scope of the Service and the underlying technical infrastructure to reflect the continuing development of the Service and technical advances.

3. Your Responsibilities

You are responsible for all activity occurring under your User accounts and shall abide by all applicable local, state, national and foreign laws, treaties and regulations in connection with your use of the Service, including those related to data privacy, international communications and the transmission of technical or personal data. You shall: (i) notify White Shark Media immediately of any unauthorized use of any password or account or any other known or suspected breach of security; (ii) report to White Shark Media immediately and use best efforts to stop immediately any copying or distribution of White Shark Media Content that is known or suspected by you or your Users; (iii) not impersonate another White Shark Media user or provide false identity information to gain access to or use the Service; (iv) not use the Service to defame, abuse, harass, threaten or otherwise violate the legal right of others; (v) not publish, post, upload, email, distribute or disseminate any defamatory, misleading, infringing or unlawful content; and (vi) not collect, store or transmit personal information about individuals or any information that is subject to applicable privacy laws or regulations.

You are solely responsible for all text, logos and images (“Client Content”), all advertisements and any web site reachable from the advertisements generated using the Service. You hereby represent, warrant and covenant to White Shark Media and its third party suppliers that (i) any Client Content you provide is and shall be accurate, complete and current, (ii) you have all necessary rights and are fully authorized to publish the Client Content and create or have created advertisements, and (iii) all Client Content complies with the requirements set forth by Google, Microsoft and Facebook on their respective websites with respect to the Google Ads, Microsoft adCenter and Facebook Ads programs, as the case may be, including the trademark policies, editorial guidelines and creative limitations posted therein, and including such other websites and programs as may be included in the Service from time to time. You hereby authorize White Shark Media to allow such Client Content and advertisements to be published throughout the network of advertising channels operated by Microsoft, Google, Facebook and any other company network included in the Service from time to time, and their network of participating websites and other distribution outlets. You further represent, warrant and covenant to White Shark Media and its suppliers that (a) at all times you shall comply with all applicable law, (b) you will not generate, or encourage others to generate, automated or fraudulent impressions or clicks of advertisements on any Google, Microsoft, Facebook or other advertising network, (c) you are responsible for obtaining and maintaining accounts for use of the Google Ads program, Microsoft adCenter program, Facebook Ads program and any other applicable program (collectively, “Advertising Platforms”), (d) your use of the Advertising Platforms is not for personal, family or household purposes, and (e) your advertisements do not and will not advertise illegal activity or constitute illegal or fraudulent business practices in the jurisdiction in which the advertisements are displayed.

Further, you acknowledge and agree that Microsoft, Google, Facebook and/or any other search engine company included in the Service may, in its sole discretion, (i) edit your Client Content for size and fit purposes, (ii) label any advertisement as a “sponsored site,” “advertisement” or similar designation for clarification purposes, (iii) create advertisements based upon the Client Content and other specifications provided by White Shark Media through the applicable API, and (iv) create, delete, modify and optimize your account.

White Shark Media does not own any Client Content or advertisements provided by you hereunder, provided that you hereby grant White Shark Media a worldwide, royalty-free, non-exclusive right to use, reproduce, create derivative works of, distribute, perform, transmit and publish your Client Content and advertisements for the sole purpose of providing you with the Service.

You are solely responsible for all URLs required or used by you in connection with the Service. Any URL that includes or incorporates any variation of the name White Shark Media (a “White Shark Media URL”) shall (i) be owned by White Shark Media, (ii) require the consent of White Shark Media prior to your use, and (iii) only be used by you during the Term of this Agreement. Any URL used by you in connection with the Service that does not include or incorporate the name White Shark Media shall be owned by you. For the avoidance of doubt, you are solely responsible for all Client Content provided or published by you in connection with the Service under any URL (including any White Shark Media URL).

4. Account Information and Data

White Shark Media does not own any keyword data, information, performance data, paid search campaigns or material that you submit to the Service in the course of using the Service (collectively, “Client Data”). You hereby grant White Shark Media a worldwide, royalty-free, non-exclusive right during the License Term to use, reproduce, create derivative works of, distribute, perform, transmit and publish your Client Data for the sole purposes of (i) processing your Client Data in connection with providing the Service to you, and (ii) storing or hosting the Client Data in a remote database or on the Site for access by your Users. Your private Client Data is accessible only to you and persons explicitly authorized by you; data is NOT shared with other clients, or with any other third party;

provided that White Shark Media reserves the right to use your Client Data in order to compile, analyze and disclose to third parties aggregated metrics, data and trends related to the use of its offerings as long as such metrics, data and trends do not contain uniquely identifiable Client Data. You, not White Shark Media, shall have sole responsibility for the accuracy, quality, integrity, legality, appropriateness, and intellectual property ownership or right to use all Client Data, and White Shark Media shall not be responsible or liable for the deletion, correction, destruction, damage, loss or failure to store any Client Data. Use of the Service is subject to existing laws and legal processes. Nothing contained in this Agreement will limit White Shark Media’s right to comply with governmental, court and law enforcement requests or requirements relating to your use of the Service, which may include disclosing your Client Data to the applicable authorities.

You are and shall remain the owner of all accounts with Advertising Platforms. White Shark Media is not a party to the financial relationship between you and the Advertising Platforms. Any fees charged by White Shark Media are for its software and Service offerings only. Individual Advertising Platforms may provide financial incentives, sales contests and other incentive programs to White Shark Media on the basis of client satisfaction, ad spend under management, and/or other key metrics influenced by the White Shark Media software and Service, and Client Data is a part of these calculations. In no event shall any Advertising Platform incentive program provided to White Shark Media impact the financial terms or relationship that you enjoy directly with the Advertising Platforms.

If White Shark Media processes any personal data (as such term is defined in the General Data Protection Regulations) on your behalf when performing its obligations under this agreement, the parties record their intention that the owner of Client Data (whether the Client or a third party) will, for the purposes of the General Data Protection Regulations, be the data controller and that White Shark Media will be a data processor, and in such case:

(a) White Shark Media will process such personal data only in accordance with its Privacy Policy (which is hereby incorporated into this agreement) and the Client’s lawful instructions as such instructions are given and varied from time to time;

(b) the Client warrants that it is entitled to grant White Shark Media access to the relevant personal data so that White Shark Media may lawfully process the personal data in accordance with this agreement on the Client’s behalf; and

(c) the Client warrants that it will ensure the relevant data subject (as such term is defined in the General Data Protection Regulations) has been informed of, and has given his/her consent to, such processing by White Shark Media as required by all applicable data protection legislation.

5. Intellectual Property Ownership

White Shark Media alone (and its licensors, where applicable) shall own all right, title and interest, including all related Intellectual Property Rights, in and to the White Shark Media Technology, the White Shark Media Content and the Service and any derivatives, suggestions, ideas, enhancement requests, feedback, recommendations or other information provided by you or any other party relating to the Service, and any aggregated metrics, data and trends compiled by White Shark Media. This Agreement is not a sale and does not convey to you any rights of ownership in or related to the Service, the White Shark Media Technology or the Intellectual Property Rights owned by White Shark Media, Inc. The White Shark Media name, the White Shark Media logo, and the product and service names associated with the Service and White Shark Media Content are trademarks of White Shark Media or third parties, and no right or license is granted to use them hereunder. The Site may include trademarks, service marks or logos of third parties, all of which are the property of their respective owners. In addition, all content published on the Site belongs to White Shark Media and/or its licensors under applicable copyright law.

6. Third Party Interactions

During use of the Service, you may enter into correspondence with, or purchase or sign up to receive goods and/or services from, a third party, or you may participate in promotions of advertisers or sponsors showing their goods and/or services through the Service. Any such activity, and any terms, conditions, warranties or representations associated with such activity, are solely between you and the applicable third party. White Shark Media and its licensors shall have no liability, obligation or responsibility for any such correspondence, purchase or promotion between you and any such third party, including any termination by such third party of their provision of goods or services to you. White Shark Media does not endorse any sites on the Internet that are linked through the Service and does not endorse any third party goods or services that are made available to you as a result of your use of the Service. White Shark Media provides these links to you only as a matter of convenience, and in no event shall White Shark Media or its licensors be responsible for any content, products, or other materials on or available from such sites. White Shark Media provides the Service to you pursuant to the terms and conditions of this Agreement. You recognize, however, that certain third-party providers of ancillary software, hardware or services may require your agreement to additional or different license or other terms prior to your use of or access to such software, hardware or services. Service features that interoperate with the Google Ads, Microsoft adCenter, Facebook Ads or other third party programs depend on the continuing availability of the Google Ads, Microsoft adCenter, Facebook Ads or other third party, as the case may be, application programming interface (“API”) and program for use with the Services. If Google Inc. or its affiliates (“Google”), Microsoft, Inc. or its affiliates (“Microsoft”), Facebook, Inc. or its affiliates (“Facebook”), or any other applicable third party ceases to make the Google Ads API or program, Microsoft adCenter API or program, Facebook Ads API or program, or other third party API or program, as the case may be, available on reasonable terms for the Services, White Shark Media may cease providing such Service features and you shall have no payment obligations to White Shark Media with respect to such Service features for periods following such cessation.

7. Charges and Payment of Fees

You shall pay all fees or charges to your account in accordance with the fees, charges, and billing terms in effect at the time a fee or charge is due and payable. The initial charges will be equal to the current price of the chosen edition of the Service at the fee currently in effect. All fees based off of PPC spend shall be based upon your aggregate PPC spend across all search engine marketing programs managed by White Shark Media, including without limitation Google Ads, Microsoft adCenter and Facebook Ads. All payments must be made in advance. Payments may be made on a monthly, annual or one-time basis, and amounts owed are payable via automated recurring credit card payment or electronic invoices. All payment obligations are non-cancelable and all amounts paid are non-refundable. You must provide White Shark Media with a valid credit card or annual or one-time prepayment as a condition to signing up for the Service. You hereby represent that you are authorized to provide any credit card you use to sign up for the Service. An authorized License Administrator may adjust the Service edition by executing an additional written Order Confirmation or using the web-based client administration system within the White Shark Media product if it applies. Changes to the Service edition will result in an adjustment to your fees, and will be subject to the following: (i) the term for the new fees and new Service edition will be coterminous with the preexisting License Term (either Initial Term or Renewal Term, as the case may be); (ii) Service fees will be the then current, generally applicable license fee; (iii) any fee increase that results from changes made in the middle of a billing month will be charged in full on a pro-rated basis for the portion of the billing month following such change; and (iv) any fee reduction that results from changes made in the middle of a billing month will not take effect until the next billing month and no partial refunds will be given. White Shark Media reserves the right to modify its fees and charges and to introduce new charges at any time, upon at least 30 days prior notice to you, which notice may be provided by e-mail. All pricing terms are the confidential information of White Shark Media, and you agree not to disclose them to any third party.

8. Billing and Renewal

White Shark Media charges and collects in advance for use of the Service. White Shark Media will automatically renew your subscription as described below, and bill your credit card or submit electronic invoices as mutually agreed upon. The renewal charge will be equal to the Service fee in effect during the prior term, unless White Shark Media has given you at least 30 days prior written notice of a fee increase, which shall be effective upon renewal and thereafter. Fees for other services will be charged on an as-quoted basis. White Shark Media’s fees are exclusive of all taxes, levies, or duties imposed by taxing authorities, and you shall be responsible for payment of all such taxes, levies, or duties, excluding only United States (federal or state) taxes based solely on White Shark Media’s income. You agree to provide White Shark Media with complete and accurate billing and contact information. This information includes your legal entity name, street address, e-mail address, and name and telephone number of an authorized billing contact and License Administrator. You agree to update this information within 30 days of any change to it. If the contact information you have provided is false or fraudulent, White Shark Media reserves the right to terminate your access to the Service in addition to any other legal remedies. All invoices and payments to White Shark Media will be in US $. If you believe your invoice is incorrect, you must contact White Shark Media in writing within 45 days of the date of the invoice setting forth details regarding the inaccuracy to be eligible to receive an adjustment or credit.

9. Non-Payment and Suspension

In addition to any other rights granted to White Shark Media herein, White Shark Media reserves the right to suspend or terminate this Agreement and your access to the Service if your account becomes delinquent (falls into arrears). You will continue to be charged for the Service during any period of suspension. If you or White Shark Media initiates termination of this Agreement, you will be obligated to pay the balance due on your account for the applicable Initial Term or Renewal Term, as the case may be, computed in accordance with the Charges and Payment of Fees section above. You agree that White Shark Media may charge such unpaid fees to your credit card or otherwise bill you for such unpaid fees. White Shark Media reserves the right to impose a reconnection fee in the event you are suspended and thereafter request access to the Service. You agree and acknowledge that White Shark Media has no obligation to retain Client Data or Client Content and that such Client Data and Client Content may be irretrievably deleted if your account is 30 days or more delinquent.

10. Term

This Agreement commences on the Start Date otherwise known as “the sign up date”. For all editions or versions of the product, the “Initial Term” will be as you elect during the online subscription process or as otherwise mutually agreed upon in the Order Confirmation. Upon the expiration of the Initial Term, this Agreement will automatically renew for successive renewal terms equal in duration to the Initial Term (or one year, if the Initial Term is greater than one year) (each, a “Renewal Term”) unless either party gives Sufficient Written Notice or unless earlier terminated as set forth in this Agreement. “Sufficient Written Notice” will be thirty (15) days prior to the expiration of the Initial Term or applicable Renewal Term, unless otherwise agreed in the Order Confirmation. Fees payable to White Shark Media for each Renewal Term shall be White Shark Media’s then current fees. In the event this Agrlientustomer Content from the White Shark Media platform prior to the effective date of such expiration or termination. You agree and acknowledge that White Shark Media has no obligation to retain the Client Data or Client Content, and may delete such Client Data and Client Content 30 days after expiration or termination. Upon any expiration or termination of this Agreement, your rights to use any White Shark Media URLs shall immediately terminated. The following sections shall survive any expiration or termination of this Agreement: 1, 3, 4, 5, 7, 9, 10 and 13 – 24.

11. Termination for Cause

Any breach of your payment or other material obligations or unauthorized use of the White Shark Media Technology or Service will be deemed a material breach of this Agreement. Without limiting its ability to pursue other remedies, White Shark Media, in its sole discretion, may terminate your password, account or use of the Service if you breach or otherwise fail to comply with this Agreement.

12. Representations & Warranties

Each party represents and warrants that it has the legal power and authority to enter into this Agreement. You represent and warrant that you have not falsely identified yourself nor provided any false information to gain access to the Service and that your billing information is correct.

White Shark Media represents and warrants that it will provide the Service in a manner consistent with general industry standards reasonably applicable to the provision thereof and that the Service, during the Initial Term or each Renewal Term, will perform substantially in accordance with the online White Shark Media help documentation (as may be updated from time to time) under normal use and circumstances. In the event the Service fails to perform substantially in accordance with such help documentation, and you promptly notify White Shark Media, White Shark Media will modify the Service and/or the documentation so that it conforms. The foregoing is your sole and exclusive remedy for White Shark Media’s failure to satisfy the foregoing representation.

13. Disclaimer of Warranties

WHITE SHARK MEDIA AND ITS LICENSORS MAKE NO REPRESENTATION, WARRANTY, OR GUARANTY AS TO THE RELIABILITY, TIMELINESS, QUALITY, SUITABILITY, TRUTH, AVAILABILITY, ACCURACY OR COMPLETENESS OF THE SERVICE OR ANY CONTENT. WHITE SHARK MEDIA AND ITS LICENSORS DO NOT REPRESENT OR WARRANT THAT (A) THE USE OF THE SERVICE WILL BE SECURE, TIMELY, UNINTERRUPTED OR ERROR-FREE OR OPERATE IN COMBINATION WITH ANY OTHER HARDWARE, SOFTWARE, SYSTEM OR DATA, (B) THE SERVICE WILL MEET YOUR REQUIREMENTS OR EXPECTATIONS, (C) ANY STORED DATA WILL BE ACCURATE OR RELIABLE, (D) THE QUALITY OF ANY PRODUCTS, SERVICES, INFORMATION, LEADS OR OTHER MATERIAL PURCHASED OR OBTAINED BY YOU THROUGH THE SERVICE WILL MEET YOUR REQUIREMENTS OR EXPECTATIONS, (E) ERRORS OR DEFECTS WILL BE CORRECTED, OR (F) THE SERVICE OR THE SERVER(S) THAT MAKE THE SERVICE AVAILABLE ARE FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS. EXCEPT AS EXPRESSLY SET FORTH HEREIN, THE SERVICE AND ALL CONTENT IS PROVIDED TO YOU STRICTLY ON AN “AS IS” BASIS. ALL CONDITIONS, REPRESENTATIONS AND WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY OR OTHERWISE, INCLUDING, WITHOUT LIMITATION, ANY IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT OF THIRD PARTY RIGHTS, ARE HEREBY DISCLAIMED TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW BY WHITE SHARK MEDIA AND ITS LICENSORS.

14. Mutual Indemnification

You shall indemnify and hold White Shark Media, its licensors and each such party’s parent organizations, subsidiaries, affiliates, officers, directors, employees, attorneys and agents harmless from and against any and all claims, costs, damages, losses, liabilities and expenses (including attorneys’ fees and costs) arising out of or in connection with: (i) a claim alleging that use of the Client Data or the Client Content infringes the rights of, or has caused harm to, a third party; (ii) a claim, which if true, would constitute a violation by you of your representations and warranties; (iii) a claim arising from the breach by you or your Users of this Agreement; or (iv) any use or alleged use of your accounts or your passwords by any person, whether or not authorized by you, provided in any such case that White Shark Media (a) gives written notice of the claim promptly to you; (b) gives you sole control of the defense and settlement of the claim (provided that you may not settle or defend any claim unless you unconditionally release White Shark Media of all liability and such settlement does not affect White Shark Media’s business or Service); (c) provides to you all reasonably available information and assistance; and (d) has not compromised or settled such claim. White Shark Media shall indemnify and hold you and your parent organizations, subsidiaries, affiliates, officers, directors, employees, attorneys and agents harmless from and against any and all claims, costs, damages, losses, liabilities and expenses (including reasonable attorneys’ fees and costs) arising out of or in connection with a claim alleging that the Service directly and knowingly infringes a copyright, a U.S. patent issued as of the Effective Date, or a trademark of a third party; provided that you (a) promptly give written notice of the claim to White Shark Media; (b) give White Shark Media sole control of the defense and settlement of the claim (provided that White Shark Media may not settle or defend any claim unless it unconditionally releases you of all liability); (c) provide to White Shark Media all reasonably available information and assistance; and (d) have not compromised or settled such claim. White Shark Media shall have no indemnification obligation, and you shall indemnify White Shark Media pursuant to this Agreement, for claims arising from any infringement arising from the modification of the Service by you or any third party not authorized by White Shark Media or the combination of the Service with any of your products, services, hardware or business process(es). If as a result of any infringement by the Service (other than as described in the preceding sentence) your use of the Service is enjoined by a court of law, White Shark Media will either modify the Service to make it non-infringing, acquire a license for you to continue using the Service, or if neither option is possible, terminate this Agreement and refund to you on a pro-rata basis the applicable fees paid by you to White Shark Media in advance as of the effective date of termination.

15. Internet Delays

WHITE SHARK MEDIA’S SERVICES MAY BE SUBJECT TO LIMITATIONS, DELAYS, AND OTHER PROBLEMS INHERENT IN THE USE OF THE INTERNET AND ELECTRONIC COMMUNICATIONS. WHITE SHARK MEDIA IS NOT RESPONSIBLE FOR ANY DELAYS, DELIVERY FAILURES, OR OTHER DAMAGE RESULTING FROM SUCH PROBLEMS.

16. Limitation of Liability

IN NO EVENT SHALL WHITE SHARK MEDIA’S AGGREGATE LIABILITY EXCEED THE GREATER OF (I) AMOUNTS ACTUALLY PAID BY AND/OR DUE FROM YOU TO WHITE SHARK MEDIA IN THE TWELVE (12) MONTH PERIOD IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO SUCH CLAIM, OR (II) $2,500.00. IN NO EVENT SHALL EITHER PARTY AND/OR ITS LICENSORS BE LIABLE TO ANYONE FOR ANY INDIRECT, PUNITIVE, SPECIAL, EXEMPLARY, INCIDENTAL, CONSEQUENTIAL OR OTHER DAMAGES OF ANY TYPE OR KIND (INCLUDING LOSS OF DATA, REVENUE, PROFITS, USE OR OTHER ECONOMIC ADVANTAGE) ARISING OUT OF, OR IN ANY WAY CONNECTED WITH THIS SERVICE, THE WHITE SHARK MEDIA TECHNOLOGY OR CONTENT, INCLUDING BUT NOT LIMITED TO THE USE OR INABILITY TO USE THE SERVICE, OR FOR ANY CONTENT OBTAINED FROM OR THROUGH THE SERVICE, ANY INTERRUPTION, INACCURACY, ERROR OR OMISSION, REGARDLESS OF CAUSE IN THE CONTENT, EVEN IF THE PARTY FROM WHICH DAMAGES ARE BEING SOUGHT OR SUCH PARTY’S LICENSORS HAVE BEEN PREVIOUSLY ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

17. Additional Rights

Certain states and/or jurisdictions do not allow the exclusion of implied warranties or limitation of liability for incidental, consequential or certain other types of damages, so the exclusions set forth above may not apply to you.

18. Local Laws and Export Control

The Service provides services and uses software and technology that may be subject to United States export controls administered by the U.S. Department of Commerce, the United States Department of Treasury Office of Foreign Assets Control, and other U.S. agencies and the export control regulations of other applicable countries. You acknowledge and agree that the Service shall not be used, and none of the underlying information, software, or technology may be transferred or otherwise exported or re-exported to countries as to which the United States or any other applicable country maintains an embargo (collectively, “Embargoed Countries”), or to or by a national or resident thereof, or any person or entity on the U.S. Department of Treasury’s List of Specially Designated Nationals or the U.S. Department of Commerce’s Table of Denial Orders (collectively, “Designated Nationals”). The lists of Embargoed Countries and Designated Nationals are subject to change without notice. By using the Service, you represent and warrant that you are not located in, under the control of, or a national or resident of an Embargoed Country or Designated National. You agree to comply strictly with all U.S. and other applicable export laws and assume sole responsibility for obtaining licenses to export or re-export as may be required. The Service may use encryption technology that is subject to licensing requirements under the U.S. Export Administration Regulations, 15 C.F.R. Parts 730-774 and Council Regulation (EC) No. 1334/2000. White Shark Media and its licensors make no representation that the Service is appropriate or available for use in other locations. If you use the Service from outside the United States of America, you are solely responsible for compliance with all applicable laws, including without limitation export and import regulations of other countries. Any diversion of the White Shark Media Content or Client Content contrary to United States or other applicable law is prohibited. None of the White Shark Media Content or Client Content, nor any information acquired through the use of the Service, is or will be used for nuclear activities, chemical or biological weapons, or missile projects, unless specifically authorized by the United States government and other applicable governmental bodies for such purposes.

19. Notice

White Shark Media may give notice by means of a general notice on the Service, electronic mail to your e-mail address on record in White Shark Media’s account information. Such notice shall be deemed to have been given upon the expiration of 12 hours after sending via email. You may give notice to White Shark Media (such notice shall be deemed given when received by White Shark Media) at any time via electronic mail, addressed to the attention of: VP of Finance.

20. Modification to Terms

White Shark Media reserves the right to modify the terms and conditions of this Agreement or its policies relating to the Service at any time, effective upon posting of an updated version of this Agreement on the Service. You are responsible for regularly reviewing this Agreement available at all times on the Site. Continued use of the Service after any such changes shall constitute your consent to such changes.

21. Assignment; Change in Control

This Agreement may not be assigned by you without the prior written approval of White Shark Media but may be assigned without your consent by White Shark Media to (i) a parent or subsidiary, (ii) an acquirer of assets, or (iii) a successor by merger. Any purported assignment in violation of this section shall be void. Any actual or proposed change in control of you that results or would result in a direct competitor of White Shark Media directly or indirectly owning or controlling 50% or more of you shall entitle White Shark Media to terminate this Agreement for cause immediately upon written notice.

22. General

This Agreement shall be governed by Florida law and controlling United States federal law, without regard to the choice or conflicts of law provisions of any jurisdiction, and any disputes, actions, claims or causes of action arising out of or in connection with this Agreement or the Service shall be subject to the exclusive jurisdiction of the state and federal courts located in Miami, Florida. No text or information set forth on any other purchase order, preprinted form or document (other than an Order Confirmation, if applicable) shall add to or vary the terms and conditions of this Agreement. If any provision of this Agreement is held by a court of competent jurisdiction to be invalid or unenforceable, then such provision(s) shall be construed, as nearly as possible, to reflect the intentions of the invalid or unenforceable provision(s), with all other provisions remaining in full force and effect. No joint venture, partnership, employment, or agency relationship exists between you and White Shark Media as a result of this Agreement or use of the Service. The failure of White Shark Media to enforce any right or provision in this Agreement shall not constitute a waiver of such right or provision unless acknowledged and agreed to by White Shark Media in writing. This Agreement, together with any applicable Order Confirmation, comprises the entire agreement between you and White Shark Media and supersedes all prior or contemporaneous negotiations, discussions or agreements, whether written or oral, between the parties regarding the subject matter contained herein. In the event that any of your Users are contractors to your organization, you agree that such contractors shall be required by written agreement to comply with all applicable restrictions set forth in this Agreement, and you shall be fully liable for and indemnify White Shark Media with respect to any failure of any contractor to so comply.

23. Definitions

As used in this Agreement now or hereafter associated herewith: “Start Date” or “Sign Up Date” means the earlier of either the date this Agreement is accepted by making an online payment via our payment provider; “Initial Term” means the initial period during which you are obligated to pay for the Service equal to the billing frequency selected by you during the subscription process; “Intellectual Property Rights” means unpatented inventions, patent applications, patents, design rights, copyrights, trademarks, service marks, trade names, domain name rights, mask work rights, know-how and other trade secret rights, and all other intellectual property rights, derivatives thereof, and forms of protection of a similar nature anywhere in the world; “License Administrator(s)” means those Users designated by you who are authorized to purchase licenses online through the Site or by executing written Order Confirmations and to create User accounts and otherwise administer your use of the Service; “License Term(s)” means the period(s) during which a specified number of Users are licensed to use the Service pursuant to the Order Confirmation(s); “Order Confirmation(s)” means the form evidencing the initial subscription for the Service and any subsequent Order Confirmations submitted online through the Site or in written form, specifying, among other things, the number of Users, if applicable, and other services contracted for, the applicable fees, the billing period, the payment method, and other charges as agreed to between the parties, each such Order Confirmation to be incorporated into and to become a part of this Agreement (in the event of any conflict between the terms of this Agreement and the terms of any such Order Confirmation, the terms of the Order Confirmation shall prevail); “White Shark Media” means White Shark Media, Inc., having its principal place of business at 120 SW 8th St., Suite 113 Miami, Florida, 33130, USA; “White Shark Media Technology” means all of White Shark Media’s proprietary technology (including software, hardware, products, processes, algorithms, user interfaces, know-how, techniques, designs and other tangible or intangible technical material or information) made available to you by White Shark Media in providing the Service; “Service(s)” means the specific edition of White Shark Media’s online search engine marketing services, developed, operated, and maintained by White Shark Media, accessible via https://www.whitesharkmedia.com/ or another designated web site or IP address, and any ancillary online or offline products and services provided to you by White Shark Media, to which you are being granted access under this Agreement, including without limitation the White Shark Media Technology, the White Shark Media Content and any support services agreed to by White Shark Media; “User(s)” means your employees, representatives, consultants, contractors or agents who are authorized to use the Service and have been supplied user identifications and passwords by you (or by White Shark Media at your request). “White Shark Media Content” means any thought leadership published or otherwise made available by White Shark Media, including without limitation white papers, blog content, newsletters and any other publications.

Questions or Additional Information

If you have questions regarding this Agreement or wish to obtain additional information, please send an e-mail to support@whitesharkmedia.com.